Laboro

Laboro is a goldsmith lab run by women in Southern Italy.
Every single project starts from a sketch and each of them is a great combination between classic and contemporary art.
They were looking for a logo that would contain all the letters that make the word “laboro” in a single logotype and also something that could be realised as a stamp or as a mould for their creations.

I tried to follow their method by designing sketches of the word “laboro”. I realised the letters were all rounds and easy to mix together, that’s why I came out with a single “icon” made from laboro’s letters.